Corporate Information

External Transmission Policy

The External Transmission Policy (hereafter, our, the or this policy) is a notification from Ryohin Keikaku Co., Ltd. (hereafter, we, us or our) in regards to the destination of information transmitted to our approved third parties, from the Customer's point of origin when using services we provide, and the purposes and uses of said information.

Regarding External Transmissions

When the Customer uses our site information related to the terminal that the customer is using (PC, smart phone, tablet and other internet using devices) is transmitted to our approved third parties (external transmission services). This is done for the purpose of improving the Customer's user experience, personalization of content and advertising displays, and access analysis of our website. This information doesn't include anything that can identify the Customer themselves, however it can be used to distinguish the terminal type that they are using to browse our site and their notifications on our site.

List of External Transmission Services

The external transmission services we use, the purpose of the transmissions and the information being transmitted are as follows.

MUJI Online Store

*Please scroll to the right to view
Type Vendor Service Transmitted Personal Data Purpose of Use Privacy Policy Opt Out Page Cookies Policy
Advertising CyberAgent, Inc. WEB Advertising *User identifiers For analysing browsing trends and history view more view more view more
Access Analysis Google Analytics Google, Inc.
  • *Cookies and other identifiers recorded in the device/IP addresses
  • *URLs of sites browsed
  • *App screen names
  • *Titles of sites and apps browsed
  • *URL of the site browsed directly prior to accessing our website
  • *Browsing dates and times
  • *Type of web browser and device, etc.
 For analyzing access conditions, etc., improving user experience view more view more view more
Advertising Google LLC Google Advertising
  • *Client ID
  • *User's browsing behaviour on our website
  • *User's browsing history on our website
  • *User's attribute information
  • *User's location information
  • *For analyzing information about users, and the transmission of appropriate advertising of our advertisements to users of our site online
※This information on Google will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more view more
Advertising Yahoo Japan Yahoo! Advertising
  • *Yahoo! JAPAN ID Registration information (D.o.B., sex, etc)
  • *Timezone, general location, pages displaying advertising, keywords searched when advertising is displayed, etc.
  • *Previously collected history prior to transmitting advertisements
  • *Yahoo! JAPAN service use history (previously searched keywords, browsed pages and advertisements, apps used, purchases, timezone, region, device, etc)
  • *User history on our website and advertisers
  • *For analysis of user information, transmission of applicable advertisements to users of our site
※This information on Yahoo will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more view more
Advertising Meta Platforms, Inc. Facebook Advertising
  • *User ID
  • *URL being accessedL
  • *Date and time accessed
  • *Information about the browser used
  • *Advertisements user has responded to
  • *When did users respond to advertisements
  • *Where was the advertisement (Instagram, Facebook, etc.)
  • *For providing functions to share our website contents through Facebook
  • *For the analysis of information about users sent information via Facebook, and to better fit our advertisements to those users in Facebook
※This information on Meta will at times be compared with information collected from users outside of our company and analyzied to better fit advertisements for vendor's use and to improve the quality of Meta products 		view more view more view more
Advertising LY Corporation LINE Ads Platform
  • *Device information
  • *IP address
  • *Access log
  • *For transmission of advertisements
 view more view more
Advertising Twitter, Inc X Advertising
  • *Client ID
  • *Site access conditions
  • *Particular contents used on the website or email, or not?
  • *For sharing social media functions on our website and displaying applicable advertisements to users
  • *For maintaining the log-in status
  • *For providing various service functions
  • *Saving individual settings and filtering preferences
  • *Showing customized contents
  • *Prevention of spam and fraudulent use
  • *Delivering more relatable advertising
  • *Providing subscriptions and distributing specific contents
  • *Understanding circumstances of use for services and improvements
  • *Measuring effect of advertising and marketing
  • *Evaluating performance of services and specific other problems related to bugs and quality
  • *Collection of data for use in the execution of various operations from understanding audience patterns to application of X's (formerly Twitter) rules
 view more view more view more
Advertising Gunosy, Inc. Gunosy Ads
  • *Device information (terminal type, OS name and version, termina's inherent ID, IDFV, DUID, etc.)
  • *User ID
  • *Access history for information within this service
  • *User agent
  • *IP address
  • *Access history
  • *Action history
  • *Location information
  • *Advertisement identifiers (IDFA or Google Advertising ID, etc.)
  • *Cookie information
  • *For analysis of user information, transmission of applicable advertisements to users of our site
※This information on Gunosy Ads will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more
Advertising Amazon Web Services Japan Amazon Ads
  • *Cookie ID
  • *Information on browsed advertisements
  • *Information on advertisements clicked on
  • *Site action history
  • *For analysis of user information, transmission of applicable advertisements to users of our site
※This information on Amazon will at times be compared with information collected and accumulated from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more view more
Advertising The Trade Desk Japan The Trade Desk
  • *Cookie identifiers
  • *Device advertising identifiers
  • *IP address
  • *Type, version, settings, etc. of browser and device and other related information
  • *Includes the possibility of location information based on IP address (or in cases where it is provided, precise geographic location information (Lat./Long. coordinates)) and other types of information
  • *Information on displayed advertisements
  • *Hashed email addresses and other identifying information (and or information derived from it)
  • *For analysis of user information, transmission of applicable advertisements to users of our site
※This information on The Trade Desk will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more view more
Advertising Tver, Inc. Tver
  • *Cookie ID
  • *Device ID
  • *IDFA, AAID, etc.
  • *IP address
  • *Parts of the machine's information (OS, etc.)
  • *Attribute and location information
  • *Purchasing history
  • *Personal data including action history
  • *For analysis of user information, transmission of applicable advertisements to users of our site
※This information on The Trade Desk will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more
Advertising Pinterest,Inc Pinterest
  • Necessary cookies: as expected by the user this is necessary for the operation of Pinterest. One example of these is cookies to maintain the logged in status when searching for pins while browsing Pinterest.
  • Analytics keywords: cookies used for internal analytics, cookies shared by providers such as Google Analytics, etc.
  • Personalizing cookies: cookies used for customizing advertising material, etc.
  • Marketing cookies: cookies used to show users Pinterest advertisements when outside Pinterest.
 Understanding the usage circumstances on our public Pinterest view more view more view more
Advertising ByteDance, Ltd. TikTok
  • *General location information collected from IP addresses
  • *Device and network connection information
  • *Website action history
  • *Terminal advertising identifiers
  • *Purchase history
  • *For collecting user's website action and purchasing data, for displaying advertisements to best fit uses on TikTok
  • *For measuring and evaluating our advertising campaigns and marketing, and the applicability of our advertisements
※This information on TikTok will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more
Advertising SmartNews, Inc. SmartNews
  • *Information for the user's terminal
  • *Terminal identifiers
  • *User location information
  • *Websites used by user and advertising
  • *User's browsing patterns
  • *Information on the user's actions, attributes, interests and concerns outside our service, including information on how they are using our partner services
  • *For analysis of user information, transmission of applicable advertisements to users of our site
※This information on SmartNews will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more
Advertising RTB House Japan K.K. RTB House Information regarding people browsing and machine identification (user ID, browser identifiers, device identifiers, etc.) For listing and transmitting advertisements as an advertising vendor view more view more
Advertising Microsoft Japan Microsoft Advertising
  • *Cookie ID (online identifier)
  • *User's action history on our website
  • *User's browsing history on our website
  • *Attributing information of users
  • *User's location information
  • *Login condition for Microsoft account
  • *For analysis of user information, transmission of applicable advertisements to users of our site
※This information on Microsoft will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more view more
Advertising Adways Co., Ltd. Adways
  • *User identifiers
  • *For analyzing browsing trends and history
 view more view more
Advertising ValueCommerce Co., Ltd. ValueCommerce
  • *ID address
  • *User agent
  • *Cookie information
  • *Outcomes and results information (identifiers for advertisements with good outcomes)
  • *Measuring results of advertising transmissions
  • *Preventing fraudulent advertising transmissions
 view more view more view more
Advertising Rakuten Group, Inc. Rakuten Marketing Platform
  • *Cookie information
  • *Website browsing and action history
  • *For analysis of user information, transmission of applicable advertisements to users of our site
※This information on Rakuten Marketing Platform will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. 		view more view more view more
Access Analysis microsoft clarity
  • *Website, app and device type, version
  • *Language used
  • *IP address
  • *User identifier
  • *Operating system
  • *URLs for browsed pages
  • *Operation history
  • *Browsing days and times
  • *URL of the site browsed directly prior to accessing ours
  • *For analyzing access conditions, etc., improving user experience
 view more view more view more
Access Analysis amplitude amplitude 【TBD: at discussion phase of introduction】
  • *MP ID, NS ID
  • *Action history in NS (operation/browsing)
  • *Attribute information for browsing/purchased products
  • *User attribute information
  • *For analyzing access conditions, etc., improving user experience
 view more view more view more
Access Analysis Ptmind Ptengine
  • *Website, app and device type, version
  • *Language used
  • *IP address
  • *User identifiers
  • *Operating system
  • *URLs for browsed pages
  • *Operation history
  • *Browsing days and times
  • *URL of the site browsed directly prior to accessing ours
  • *For analyzing access conditions, etc., improving user experience
 view more view more view more
Transmission Tool Salesforce Japan Co., Ltd. Salesforce Marketing Cloud
  • *Member information
  • *History of awarded miles
  • *Information on points held
  • *Email and push notification subscription information
  • *Net store purchase history and physical store purchase history
  • *Net store cart information
  • *Net store favourites record
  • *Net store reviews
 For 'One to One' communications with customers through emails and push notifications (MUJI Passport) view more ▼Push notifications
In MUJI Passport
(Menu > App Settings)

▼Email
In MUJI Passport
(Menu > My Page > User Settings *bottom of page)

Net Store:
My Page > Email Settings 		view more
Access Analysis newrelic newrelic
  • *Website, app and device type, version
  • *Language used
  • *IP address
  • *User identifier
  • *Operating system
  • *URLs for browsed pages
  • *Operation history
  • *Browsing days and times
  • *URL of the site browsed directly prior to accessing ours
 Analysis of access circumstances, analysis of damage, etc. view more view more view more
Advertising The Trade Desk Japan The Trade Desk
  • *Cookie identifiers
  • *Device advertising identifiers
  • *IP address
  • *Type, version, settings, etc. of browser and device and other related information
  • *Includes the possibility of location information based on IP address or in cases where it is provided, precise geographic location information and other types of information
  • *Information on displayed advertisements
  • *Hashed email addresses and other identifying information (and or information derived from it)
 For analysis of user information, transmission of applicable advertisements to users of our site. Also, this information on The Trade Desk will at times be compared with information collected from users outside of our company and analyzed to better fit advertisements for vendor's use. view more view more view more

MUJI passport

*Please scroll to the right to view
Type Vendor Service Transmitted Personal Data Purpose of Use Privacy Policy Opt Out Page Cookies Policy
Access Analysis adjust col, ltd. adjust iOS SDK、adjust Android SDK
  • *IP address
  • *Terminal indentifier information
  • *OS version
  • *Device information
  • *Country information
  • *Language information
  • *Career information
  • *MUJI passport ID
 For advert listing results regulation and for producing personalized statistical data view more view more

IDEA PARK

*Please scroll to the right to view
Type Vendor Service Transmitted Personal Data Purpose of Use Privacy Policy Opt Out Page Cookies Policy
Access Analysis Google LLC. Google Analytics
  • *Identifying information recorded on the device, such as cookies, etc.
  • *URLs of browsed sitesL
  • *App screen names
  • *Titles of browsed sites and apps
  • *URL of the site browsed directly prior to accessing ours
  • *Browsing day and time
  • *Browser and device types, etc.
 For analysing browsing trends and history view more view more view more

Regarding Policy Revisions

In the event that we make major changes to our website or transmission services, the privacy policy will be reviewed and revised.

Inquiries

Please contact the following in regards to inquiries about this privacy policy or if anything about it is unclear:

Corporation Name: Ryohin Keikaku Co., Ltd.
Address: Sumitomo Fudosan First Bldg., 2-5-1 Koraku, Bunkyo City,
Tokyo Metropolitan Area, 112-0004
Contact: Customer Relations Office, 0120-14-6404
https://www.muji.net/contact/

Enacted On: March 1, 2024