IDÉE Business

With the concept of making art more accessible and easier to enjoy, “Life in Art” is IDÉE’s art project that offers ideas to enrich everyday life. Exhibitions, which are held irregularly at IDÉE flagship stores and other locations, introduce recommended artists.

POOL is a project in which various companies and creators collaborate to make new, valuable products that utilize mass-produced materials and the fabric offcuts and material ends generated in the manufacturing process.
The project is supervised by minä perhonen designer Akira Minagawa. Mr. Minagawa, who makes clothes with originally designed fabrics, is concentrating his efforts on the development of materials and technology in partnership with local manufacturers in Japan and overseas.

This is a project that creates new value for the modern age by reexamining and reproducing Japanese modern design masterpieces that had been forgotten over time. The project is exploring the concept of “what makes a fulfilling life” by learning from the mindset, ideas and philosophy of craftsmanship.

The LIFECYCLING project shares ideas for leading a fulfilling life through interviews with people who have a deep affection and passion for the things they cherish, as well as through upcycled items that allow them to enjoy a longer relationship with their beloved possessions.